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The rollout of Google’s algorithm update, BERT (or Bidirectional Encoder Representations from Transformers), could be one of the most influential […]

Let’s say you own a roofing business or you manage the SEO of a roofing business. You’ve done a quick

In this blog post, we’ll be comparing three of the market-leading SEO tools: Ahrefs, SEMrush, and yours truly — Raven

When you build an online SEO report for your clients, what data do you include? First and foremost, an online SEO report

Digital marketers prioritize tracking their keyword rankings on Google, and rightly so — because Google has secured over 87% of the

How do you track SEO progress and measure SEO results? Much of the content written on this topic focuses on

Google launched its Mobile-first Index in 2018/19 in response to the ratio of mobile searches swinging further past desktop every year.

When you’re conducting an SEO audit, there are a lot of metrics and factors to look at — redirects, broken

When it comes to PPC reporting, major online advertising platforms (e.g. Google Ads and Facebook Ads) do provide some native

There have been a lot of changes in SEO over the past year alone, and we’re sure that 2021 has